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    Andie Fahey

    Corporate Identity
    Making Business Strategy Visible Through Design

    by Wally Olins

    🔗 Corporate Identity : Click Here 🔗

    • Publisher: Harvard Business Review Press
    • Genres: design, leadership, business
    • ISBN: 9780875842509 (087584250X)
    • Language: english
    • Release date: October 1, 1990
    • Author: Wally Olins
    • Format: hardcover, 224 pages

    About The Book

    In Corporate Identity, Olins provides a fascinating account of the role image has played in organizations and demonstrates how identity is crucial to the development of a broad customer base. 350 illustrations.

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